For yet another year, the Super Bowl set a new viewership record, with 126 million viewers tuning in across Fox, Fox Deportes, Tubi, Telemundo, and the NFL’s digital platform. This figure marks the highest viewership in Super Bowl history, surpassing last year’s record of 123.4 million viewers.

The Eagles comfortably defeated the Kansas City Chiefs 40-22, but that didn’t diminish fan interest. According to Fox, during the second quarter—when the Eagles led 24-0—a staggering 135.7 million viewers were watching live.

Streaming and Playoff Viewership Stats

The Super Bowl also recorded 14.5 million streams across digital platforms. This marks the third consecutive year that the game has averaged over 100 million viewers, while the NFL playoffs averaged 35.2 million viewers per game.

Why the Record-Breaking Interest?

Journalists in the U.S. attribute the increased audience engagement to two key factors:

1. The potential for a historic three-peat by the Chiefs, which would have made them the first team in NFL history to win three consecutive Super Bowls.
2. The Eagles’ quest for redemption after their Super Bowl loss two years ago.

However, social media users on X had other theories. Some speculated that the surge in viewership was linked to the appearance of former U.S. President Donald Trump, making him the first president to attend a Super Bowl. Others pointed to pop star Taylor Swift, who was spotted in the stands supporting her boyfriend, Chiefs’ star Travis Kelce—only to be booed by the crowd when shown on the stadium’s big screen.